... and I still think, can't be

His first book "...und mittags geh ich heim" had only been on the market for a few weeks. Detlef Lohmann was standing at the allsafe stand at the IAA Commercial Vehicle Show in Hanover in September 2012 when his mobile phone rang. "Can't be!" That was his first reaction when his caller told him: "...and at noon I go home" has won the prize for "Management Book of the Year". But that could be. Just as it could be that Detlef Lohmann had landed a Spiegel bestseller. Not suddenly a princess, but suddenly a bestselling author!

Even more drastic was the preparation of the first CO2 balance with Scope 1, 2 & 3 in 2012: "If I had known ...", says Detlef Lohmann in retrospect: "I underestimated the impact of this balance. I thought, let's do it, it's good for marketing ... But the insights we gained from this assessment changed everything. That was the day allsafe was born as a BLUE PIONEER, for a new approach to business.